April 2022 Moodboard + Playlist

april 2022 aires themed moodboard
 

April, for embracing the ruler.

This month is ruled by Mars, the planet of action and passion. Mars is known for inherent confidence, taking action, and raw energy. The color palette this month is warm, fiery, and mixed with neutrals. This brand inspiration is ideal for creators, food and beverage brands, and coaches who help people with action-oriented goals.

The Archetype of the Month

the queen archetype card kim krans
 

This month we are embodying the Queen Archetype. The queen is confident in her power and trusts herself deeply. She does not have to grasp or cling to what she wants because she knows she is a magnet that draws things to her. She shows up with dignity and grace consistently, proving that she is in her right place. She is a physical embodiment of the divine feminine.

  • The lightest expression:

The embodiment of grace, courage, resolve, and stillness

  • The darkest expression:

    Vain, wrathful, self-righteous, demanding

  • Benefits:

    Allows us to stay clear on our inner power and draw others to us

Ways to embrace the queen archetype

  • Keep things simple. Queen energy is clear and decisive, so practice answering questions from your gut and remaining consistent in this simplicity.

  • Wear gold jewelry and any clothes that help you feel strong and confident in your authentic power. Perhaps you will choose a well-fitted dress, a strong-shouldered coat, or a literal crown upon your head.


    Queens we are embodying: Cleopatra, Beyonce, Desireé Pais

  • Learn more about this archetype here in our Jungian Archetypes Self-Portrait Series.

 

Tarot Pull

 

From the Animal Spirit Deck: The Cheetah: This card is about the energy of the sun coming from within you. This is the perfect Aires season card as it is all about taking action and making accomplishments. It is also a gentle reminder to get clear on the purpose behind what propels you forward so that you can remain clear.

the cheetah animal spirit card kim krans
 

Favorite Things

  1. I finally had the chance to see the beautiful film, Portrait of a Lady on Fire, last month and it is a quiet meditation on art, feminine relationships, and love.

  2. If I were a queen I would be dripping in gold from jewelry designer, Sofia Zakia. Her designs are equally mystical, steeped in mythology, and delicate. I may be biased since my engagement and wedding bands are from her.

  3. You may have seen this scent floating around Tiktok, I have to say I am intrigued. It is supposed to smell like the person you love, in a hard-to-place way. It has a waitlist often and I can’t wait to try it.

  4. I have been cutting way back on my alcohol consumption this year so, this spicy tincture looks like it would make a promising mocktail with some citrus. It would also pair beautifully with tequila or mezcal for an alcoholic version.

The playlist:

A playlist to help you feel powerful, confident, and regal af.

 

Take a screenshot of this moodboard for a visual spell for your devices:

 
ruler themed moodboard for phone background
 

If you love our brand explorations, check out our guide, Branding Alchemy Through the Archetypes to help you get started on your brand foundations:

 
 
 

Check Out Our Past Moodboards and Brand Explorations Here:

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Becoming an Archetype: a 7 Day Self-Portrait Photography Challenge

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March 2022 Moodboard + Playlist