Flaura Skin and Hair

Feb 1

Clean and Organic Skin and Hair Care

Flaura Skin and Hair, a beauty salon and skincare studio in Durango, Colorado, believes everyone deserves access to clean, environmentally friendly products and tranquil beauty rituals. Started by Laura Leonard in 2020, Flaura has built a clientele of local men and women through her years of experience and reputation from other local salons.

N’Atelier designed Flaura’s new identity and website to stand out amongst the sea of Colorado hair salons. We created a brand that feels fresh, uplifting, and modern to reflect Laura's colorful personality and her fun clients.

Brand Design and Strategy, Website Design

Strategy & Direction: Chelsea Sherman
Website Design: Chelsea Sherman

We completely changed the name of her business, built her a website, created a bespoke hand-drawn logo, and created content for her social feed to clearly show the new direction of her business while giving her a new space to nurture her previous clientele. This brand is feminine, fun, and also comfortably balanced like a modern spa should be.