Confident Patternmaking School
Online School of Sewing Pattern Design
Confident Patternmaking is an online school of sewing pattern design by the talented Victoria Werner of Erbaccia Studio. This school has taught thousands of students across the globe how to design, create, and sell their own sewing patterns.
We worked with Victoria to refresh her brand identity as she has grown this specific branch of her business far greater than the others. We used her inspiration of the stork sewing snips as the hand-drawn logo and paired it with some bold colors and fonts for a website and social presence that feels powerful, confident, and modern.
Film Photography, Brand Resurrection, Social Media Graphic Design, Website Refresh
Photography: Chelsea Sherman
Graphic & Logo Design: Chelsea Sherman
Art Direction: Victoria Werner